Jul 2020 – Studiotec: Film Studios: Infrastructure, Culture, Innovation in Britain, France, Germany and Italy, 1930-60

Publicising the studio: Cigarette cards – ‘How Films are Made’

By Richard Farmer Cigarette cards have a long association with the entertainment industries, and some of the earliest British cards, issued in the 1890s, sported images of popular stage performers (Hilton, 2000: 141). During the ‘hey-day of [cigarette] card issues’ in the 1920s and 1930s, tobacco manufacturers were continually on the look-out for subjects thatContinue reading “Publicising the studio: Cigarette cards – ‘How Films are Made’”